For Sellers

From the moment you contact Simone Rousseau + Associates, you will feel at ease knowing a strong team of real estate professionals is behind your listing. Simone will work closely with you to develop a custom marketing strategy for your property.

Depending on how quickly you would like to sell, the current condition of your home, and local market conditions, Simone will make recommendations on how to maximize your home’s value.

Selling a home in today’s competitive market is not as simple as placing a sign on the lawn and a listing on MLS. Today it is important that a home be professionally marketed. We concentrate our efforts on the two most critical aspects of selling your home; Pricing and Presentation.

Pricing

Accurate pricing of a home is critical to your sales success! That doesn’t mean underpricing the home to entice a quick sale, it means determining the best pricing strategy for you, your property, and the market at the time of the listing. An overpriced home can lose you more money in the end than pricing it right from the beginning.

Simone is an expert in pricing homes and will guide you through understanding the current market activity and help you determine the best price to list your home at in order to achieve your ultimate goal – a firm sale on your home or condo.

Presentation

In our selling process, presentation encompasses several key factors – no one factor being the key to selling, but together they work to form a compelling emotional connection between buyers and your home.

PREPARATION: Simone and her team will guide you through the process of preparing your home to list! If recommended, we bring in our professional designers to provide you with advice to get your home marketable including which items to put into storage and which furniture works best in each room.

The designers can also stage your home and arrange for storage of unused items. It is our experience that staging helps modernize a home and helps buyers envision difficult spaces.

PROFESSIONAL PHOTOGRAPHY: By now you may have noticed that every one of our listings is not only photographed professionally, but photographed by the most exceptional photographers available in Calgary and area. Compelling photography is key to getting your listing noticed and enticing buyers to want to view the home in person. 

THE BROCHURE: When it comes to marketing homes, we take our cue from the large home builders. The quality of the brochure you go home with is typically fantastic! Amazing photography, floor plans, and community information. Inspired, we set forth to create the most exceptional marketing brochure for each property.

Now the gold standard for marketing brochures in Calgary and area, these brochures highlight your home and give buyers a conversation piece to bring home. Isn’t it great to think that a buyer is looking over your professional brochure versus a flimsy sheet of paper when comparing homes?

For a sample, please contact our office and we will be happy to deliver one to you!